Avoid Cliched Writing

Don’t hide your lucid answers to essay questions behind meaningless verbiage and abused clichà ©s. I once read an interview with a recent grad. (To protect the guilty, I won’t link.) â€Å"As a new company in a new space, we need to exceed client expectations, so first and foremost I drive client projects in the health-care and telecom verticals. But my job requires an internal focus as well, and I spend a ton of time both building and updating scalable systems, from knowledge management to invoicing and payroll.† Ouch!!! I suppose this fellow is highly intelligent, and I hope he is good at what he does, but don’t write as he talks. Write directly and clearly so people can understand you. Can the buzz! Perhaps a translation would be: â€Å"As a new company entering a new market, we need to impress our clients with outstanding performance. I personally manage projects for clients in the health-care and telecom industries. But in addition to serving our clients, I am striving to build our business by ensuring that all our systems from personnel to invoicing support our growth.† For more on what real writers (and readers) think of the latest in vapid jargon, please see: Rid the World of Solutions Attack of the Zombie Copy Personal Statement Clichà ©s of the Year Avoid Fatal Flaw #3: Write pointed and direct answers to the questions. Fatal Flaw #3: Cliched Writing is excerpted from the Accepted.com special report, 5 Fatal Flaws: Eliminate the 5 Most Common Flaws in Your Law School Personal Statement.   To download the entire free special report, click here. //